Outdoor / OOH Design services in Kerala

Real ranges. Freelancer per-artwork: ₹3-15K (often without proper resolution + bleed handling). Agency per-artwork: ₹15-50K with site-spec discipline + brand consistency. Multi-piece OOH campaign retainers: ₹40K-2L/month depending on volume. Adsomia's founding offer ₹16K per hoarding artwork; startup tier ₹10K. Production + installation costs are separate (₹15-1L+ per hoarding depending on size + material + location).

No — design only. We don't operate as a printer or hoarding installation agency because the cost structure + accountability is different (printing involves substrate + ink + transport + installation crew). We hand over print-ready files to your printer or hoarding vendor; introduce reliable production partners when needed; review printed proofs when accessible to catch quality issues. Designing + production-managing simultaneously creates conflicts of interest.

Six categories. (1) Static hoardings (large-format printed billboards). (2) Bus branding (full livery + rear placements). (3) Mobile van branding (full-coverage vehicle wraps for promotion). (4) Name boards (storefront + office signage). (5) Sunpack posters (overnight pole placements, 2x3 feet typical). (6) Wall + electric-pole posters (wheat-paste application). Each has different resolution + material + design conventions; we adapt accordingly.

Three discipline rules at design stage. (1) Headline-first composition — primary message in the top third, large + bold. (2) 3-second-read test — every artwork reviewed at scaled-down size to confirm the message lands in 3 seconds at distance. (3) Material + lighting consideration — printed colours + contrast adjusted for outdoor visibility (matte finish reduces glare; high-contrast typography readability under harsh sunlight).

Per-artwork: 3-5 working days from approved brief + dimensions. Multi-piece campaign (3-8 OOH pieces with brand consistency): 1-2 weeks. Rush work available at 30% premium when launch deadlines compress timelines. We give per-piece schedules at scope sign-off.

Yes — the Pani Kittum campaign for Unlearn Academy ran across hoardings + bus branding + sunpack + posters (with parallel radio + influencer + social). Adsomia designed all OOH pieces with consistent visual language + campaign-tagline reinforcement across formats. Integrated campaign OOH typically falls under /services/campaign-planning (₹65K founding per campaign) scope rather than per-piece OOH-design pricing.

Yes — Kerala OOH benefits materially from bilingual layouts (Malayalam + English) for consumer + retail brands. Malayalam typography on OOH is non-trivial (kerning + line-break + font-rendering at scale), and we work with Malayalam fonts specifically tested for OOH readability. The Pani Kittum campaign ran with Malayalam-led hoardings ("പണി കിട്ടും") because the audience was Malayalam-speaking.

Yes, as part of /services/campaign-planning + the Adsomia partner network. Kerala OOH inventory (hoarding sites, bus routes, sunpack networks) is fragmented across regional operators; we have working relationships with the major operators in Trivandrum + Kochi + Calicut + Kollam. Placement strategy is bundled when OOH design is part of an integrated campaign engagement; standalone per-piece OOH design ships artwork only (placement is your decision).