Blog
Long-form Adsomia notes. Launching Q2 2026.
We're slow to publish blog content on purpose. The first posts will be substantial pieces on HEO methodology, AI search behaviour, transparent pricing, and what we've learned running the founding-client offer. Coming Q2 2026.
Honest note
Most agency blogs are SEO-bait nobody reads — written for algorithms, not humans. We'd rather publish one well-thought piece per month than four shallow ones per week. Quality over cadence; voice over volume. (See our brand values on /about.)
Coming posts
What we're drafting.
Why we coined HEO (Hybrid Engine Optimization)
The thinking behind threading SEO + GEO + AEO into one practice, and why we think 'just SEO' isn't a coherent service offer anymore in 2026.
The 32-factor HEO checklist, explained
Long-form walkthrough of every factor in the HEO framework — what it is, how to test for it, why it matters, and the hierarchy of which to fix first.
Marketing pricing in Kerala, published
Why we're opening our pricing publicly when most agencies don't — and what we've learned from 18 months of outcome-led packaging.
Founding-client offer: 90 days in
Transparent retro on the founding-client pricing model. What worked, what didn't, what we'd do differently next time we open a new outcome.
How AI engines actually pick what to cite
We tested 200 buyer queries across ChatGPT, Gemini, Perplexity, Claude. Here's the pattern of who gets cited and what those sites have in common.
While you wait