Case studies
What we've actually shipped. For real clients.
8 anonymised outcomes from recent engagements across HEO, performance, brand, hospitality, D2C ecommerce, and healthcare. Named case studies with logos and quotes are being collected — they launch Q2 2026 once client approvals land.
Named case studies
Full client work, published with permission.

Brand campaign · Edtech · Trivandrum
Pani Kittum · Unlearn Academy
How Adsomia built the Pani Kittum brand campaign for Unlearn Academy — 54 admissions enrolled, 6.4x ROI, lower CPL + CPC. Malayalam-first creative across hoardings, buses, sunpack, posters, radio, influencer marketing, and a strategic social media push.
54admissions enrolled from one campaign · 6.4x ROI · CPL + CPC both materially down vs. previous launch attemptsRead the case study →

Retail launch · Electronics · Kollam · 2025
കൊല്ലത്തിലൊരിക്കലല്ല — Pallimukku Grand Inauguration · Aliya's Electronics
How Adsomia executed Aliya's Electronics' Pallimukku showroom grand inauguration — campaign design and ad copy by Favor Francis (OBW India), brand ambassador Bhavana Menon, channel mix across OOH + influencer + outdoor events + Instagram-led social. Brand crossed 100K Instagram followers post-campaign.
100K+Instagram followers crossed post-campaign · Brand ambassador Bhavana Menon · 4-stakeholder grand-inauguration event (MLA + Mayor + Ward Councillor + cine artist)Read the case study →
A note on what follows
The stories below are from real Adsomia engagements, anonymized while we wait for client written permissions (4–7 day cycle). Each will publish as a named case study once approved.
Want to be a named case study? Talk to us about a Be Found / Bought / Chosen / Built / Led sprint and your engagement could be one of the next published.
Anonymized outcomes
From real engagements. Named versions coming.
Be Found · HEO
3.2x
organic traffic in 6 months
Kerala healthtech startup. We ran a 32-factor HEO audit, fixed schema across 28 pages, deployed /llms.txt, shipped 12 long-tail question pages. By month 6, organic traffic was 3.2x the starting baseline; AI engines (ChatGPT + Perplexity) cited the brand for 7 unique category queries.
“We went from invisible to the default answer in our category in under 6 months.”
Be Bought · Performance Marketing
−42%
cost-per-customer in 90 days
B2B SaaS, 6-figure ACV. Inherited Meta + Google accounts with broken conversion tracking and 11 ad sets fighting each other. Restructured tracking (server-side + Meta CAPI), rebuilt audience architecture, refreshed creative weekly. CPA dropped 42% by day 90; sales-qualified pipeline matched the sales team's actual close capacity.
“First agency that actually moved CAC, not just clicks.”
Be Built · Brand + Web
60 days
from blank slate to live launch
Pre-seed startup. Started with no brand, no site, no funnel. We ran a 4-hour positioning workshop, shipped a brand kit + Next.js site + analytics + CRM in 60 days. Founder spent <8h total on the project after the kickoff workshop.
“We launched on schedule with marketing infrastructure that actually works.”
Be Chosen · Branding
+35%
win-rate vs prior 6-month baseline
Established Kerala professional services firm losing too often to lower-priced competitors. We sharpened positioning, refreshed visual identity, built 5 named case studies, launched founder-led LinkedIn cadence. Win-rate up 35% by month 4; discount pressure measurably reduced; deal size held flat.
“We stopped being compared on price.”
Be Led · Fractional CMO
8h/wk
founder time freed up
Bootstrapped INR 12cr/year ecom brand. Founder was making every marketing call. We came in fractionally — bi-weekly team operating cadence, monthly strategy reviews, vendor consolidation. Within 60 days, founder was off weekly marketing decisions; team performance lift measurable in month 2 reports.
“I got my Tuesdays back.”
Hospitality · Kerala backwater resort
+47%
direct bookings in 9 months · OTA dependency cut from 78% to 51%
A boutique resort in the Kerala backwaters was paying 18-22% commission on every Booking.com and MakeMyTrip reservation. We rebuilt the direct-booking funnel from scratch — Hotel + LodgingBusiness schema across rooms and offers, mobile-first booking-engine UX with abandoned-booking recovery, Google Hotel Ads + free booking links, WhatsApp pre-arrival to OTA-acquired guests for repeat. Direct-booking ratio shifted 9 percentage points in the first half, another 18 by month nine.
“Our margin per booking is up because we stopped paying the OTA tax on our best rooms.”
D2C ecommerce · Kerala spice export brand
4×
organic revenue in 11 months · same ad budget
A Calicut-origin spice export brand had a beautiful Shopify site but zero organic visibility. Paid ads were maxed out at ROAS 1.8. We re-architected the site around ecommerce SEO + AI search visibility — Product + Offer schema on every SKU, cluster pages around "buy [spice] online India" + "Kerala [spice] export" intent, Reddit + Quora citation seeding for AI engines, comparison content vs the three biggest competitors. Organic revenue quadrupled in 11 months with the ad budget held flat; ROAS lifted to 4.3 because new traffic was higher-intent.
“Customers find us when they search a recipe now, not just when we pay to appear.”
Healthcare · Trivandrum multi-speciality clinic
3×
monthly appointments in 7 months · ASCI/NMC-compliant throughout
A Trivandrum multi-speciality clinic had a basic site, scattered Google reviews across three GBP listings, and no organic acquisition pipeline. Healthcare marketing in India sits inside ASCI + NMC + YMYL — most agencies refuse the risk. We built a compliance-aware patient acquisition programme: consolidated GBP listings, MedicalClinic + Physician + AggregateRating schema, condition-specific content reviewed by in-house specialists, no testimonial claims that exceed evidence. Monthly appointment volume 3× by month seven; zero compliance flags.
“We grew without crossing any line we shouldn't have crossed.”
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