Buyer's guide
How to find the best WhatsApp marketing agency in India
WhatsApp marketing in India is split between agencies doing it right (WABA + opt-in flows + lifecycle automation) and agencies doing it wrong (unsolicited broadcasts that get accounts banned). The right partner builds a system that doesn't depend on cold outreach.
Target query:“best WhatsApp marketing agency India”
Criteria
What to evaluate.
- 1
WhatsApp Business API setup competence
Ask if they've migrated clients from non-API to WABA. Real partners have done this 20+ times + know the gotchas.
- 2
Opt-in flow design
Every WhatsApp marketing program needs documented opt-in flows. Without opt-in, broadcasts violate WhatsApp policy + risk WABA suspension.
- 3
Template message approval
Marketing templates need Meta approval. Ask how often their templates get rejected + their workaround process.
- 4
Automation depth
Real WhatsApp marketing includes welcome series, cart-recovery, win-back, post-purchase. One-off broadcasts are amateur.
- 5
Revenue attribution
WhatsApp campaigns should report attributed revenue, not just open rate. Ask how they track conversions back to specific broadcasts.
Red flags
What to avoid.
- Promises 'cold WhatsApp outreach' (gets WABA suspended)
- Doesn't ask about your opt-in process
- Uses non-WABA tools (Twilio personal accounts, etc.) for marketing
- No automation strategy — just 'send blast'
Questions to ask
What to ask before signing.
- Walk me through your WABA setup process
- Show me an opt-in flow you've built for a client
- What's your stance on cold WhatsApp outreach?
- How do you handle template rejection from Meta?
Where Adsomia fits
Our honest take.
Adsomia's WhatsApp Marketing service is ₹55K/month (founding offer). Includes WABA setup (₹35K one-time), opt-in flow design, template management, automation flows, monthly revenue attribution. Minimum 3 months.
Common questions
FAQs.
Can I do WhatsApp outreach to a cold list?
No — violates WhatsApp policy + risks account suspension. WhatsApp marketing only works with opt-in lists.
How long does WABA setup take?
10-21 days end-to-end (Meta verification + display name approval + template approvals). Faster with proper paperwork prepared upfront.
Considering Adsomia?
30-min discovery call. We listen first; written scope inside 48 hours; first deliverable in 14 days. If we're not the right fit, we'll say so.